7 days old

Sr. Brand Manager Hematology

Madrid, IA 50156
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**Sr. Commercial Strategy Manager Hematology**


Pfizer's Hematology portfolio is a growing franchise within the Oncology Business Unit, currently focused on CML, AML and ALL and expanding into MM. BOSULIF, indicated in Chronic Myeloid Leukemia, is the largest product in the franchise. BESPONSA indicated in Acute Lymphoblastic Leukemia and MYLOTARG in Acute Myeloid Leukemia complete the In-line portfolio. DAURISMO indicated in AML will be launched in the coming months

The Commercial Strategy Manager will provide strategic commercial and operational guidance for Hematology brands. He/she will work in coordination with hematology in-market commercial, medical and cross functional teams to maximize value and drive continued revenue growth for the product

This position requires a self-starter with strong strategic and analytical thinking, core pharma marketing skills, excellent interpersonal and communication skills, ability to manage multiple priorities and effectively collaborate across the enterprise


+ Develop Hematology Franchise strategic and operational guidance to maximize brand value by driving continued revenue growth, increased use in earlier lines of treatment, and expansion to new hospitals

+ Generate market and customer insights to shape critical success factors and strategies and gather cross-functional insights to inform the short- and long-term strategy for Hematology Franchise assets

+ Lead competitive intelligence to maintain an updated perspective and deep understanding of the Hematology space, including branded and generic competitors, payer strategies and regional nuances to identify opportunities and mitigate risks

+ Lead and own the annual Hematology operating plan and LRF cycle

+ Leverage experience, knowledge and skills to provide support to commercial colleagues

+ Lead the development and implementation of innovative tactics (i.e. telemedicine, AI, predictive algorithms) and omnichannel communication to strengthen brand value proposition and drive differentiation

+ Collaborate closely with Medical, CAI, PHI, HEOR, Regulatory, Corporate Affairs colleagues and the Global Team to evaluate business cases, define appropriate pricing strategies and secure on-going proactive support for Hematology initiatives

+ Partner with Supply and PGS colleagues to support the complex supply chain management, ensuring accuracy of estimated demand and timely availability of the products to minimize stock outs, write offs and maintain a patients first approach


+ 5+ years of marketing/sales experience in pharmaceutical, with demonstrated experience in managing a sizeable asset

+ Strong collaboration/relationship-building skills and ability to engage across multiple functions

+ Strong analytical skills; ability to synthesize and evaluate information, draw conclusions and make recommendations

+ Bachelor's degree is required

+ Candidate demonstrates a breadth of diverse leadership experiences and capabilities including: the ability to influence and collaborate with peers, develop and coach others, oversee and guide the work of other colleagues to achieve meaningful outcomes and create business impact

+ Postgraduate (MBA) preferred

+ Hematology/Oncology experience highly preferred **OTHER REQUIREMENTS**

+ Ability to perform data analysis

+ Individual may travel both domestically and internationally (once COVID-19 pandemic will be overcome) .



**Breakthroughs that change patients' lives** ... At Pfizer we are a patient centric company, guided by our four values: courage, joy, equity and excellence. Our breakthrough culture lends itself to our dedication to transforming millions of lives.

Digital Transformation Strategy

One bold way we are achieving our purpose is through our company wide digital transformation strategy. We are leading the way in adopting new data, modelling and automated solutions to further digitize and accelerate drug discovery and development with the aim of enhancing health outcomes and the patient experience.


We aim to create a trusting, flexible workplace culture which encourages employees to achieve work life harmony, attracts talent and enables everyone to be their best working self. Let's start the conversation!

Equal Employment Opportunity

We believe that a diverse and inclusive workforce is crucial to building a successful business. As an employer, Pfizer iscommitted to celebratingthis,in all itsforms - allowing for us to be as diverse as the patients and communities we serve. Together, we continue to build a culture that encourages, supports and empowers our employees.

Marketing and Market Research
Posted: 2021-02-19 Expires: 2021-03-22
Sponsored by:
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Sr. Brand Manager Hematology

Madrid, IA 50156

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