15 days old

SEO Search Analyst

Atlanta, GA 30303
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\u003Cdiv data-field=\u0022Position_Description\u0022 class=\u0022Summary\u0022\u003E\u003Cstrong\u003E\u003C/strong\u003E\u003Cbr /\u003E \u003Cstrong\u003EPOSITION PURPOSE\u003C/strong\u003E\u003Cstrong\u003E\u003Cbr /\u003E \u003C/strong\u003E\u003Cbr /\u003E As an SEO Search Analyst at The Home Depot, you will help provide reporting, insights and utilize technical skills (writing SQL/code, etc.) to enable HomeDepot.com teams to identify optimization opportunities and make data-driven decisions that drive traffic and conversion.\u003Cbr /\u003E \u003Cbr /\u003E It is critical this position uses data to discover underperforming areas and identifies opportunities to improve overall program performance, for the areas you oversee. The role will work across multiple Marketing, Analytics, MarTech, Business Intelligence and IT teams, requiring critical planning, excellent organizational skills and swift execution in a fast-paced environment.\u003Cbr /\u003E \u003Cbr /\u003E This individual should possess a good understanding of the marketing landscape for maximizing the organic discoverability within search engines such as Google, YouTube, Pinterest and other Earned Media.\u003Cbr /\u003E This position may also contribute to management of billing, funding, and budgeting aspects of Earned Media in coordination with Sr. Data \u0026 Financial Analyst and Sr. Manager.\u003Cp\u003E\u003Cstrong\u003EAs a Data Analyst you will:\u003C/strong\u003E\u0026nbsp;\u003C/p\u003E\u003Cul\u003E\u003Cli\u003EAnalyze KPIs and automate reporting via Google BigQuery and Tableau\u003C/li\u003E\u003Cli\u003EMonitor performance for SEO best practices in alignment with enterprise reporting principals and homedepot.com systems\u0026nbsp;\u003C/li\u003E\u003Cli\u003EUtilize and/or establish APIs to push and pull data from various third party sources\u003C/li\u003E\u003Cli\u003EResearch and develop strategies to capture meaningful data that are continuously enhanced\u003C/li\u003E\u003Cli\u003EOwn daily monitoring of assigned SEO performance, weekly/monthly roadmap and delivery of ad-hoc reporting\u003C/li\u003E\u003C/ul\u003E\u003Cstrong\u003EMAJOR TASKS, RESPONSIBILITES AND KEY ACCOUNTABILITIES\u003C/strong\u003E\u003Cbr /\u003E\u003Cul\u003E\u003Cli\u003E35% - Researches and analyzes trends/performance data to identify opportunities for program improvements and enhancements. Manages reporting platform and performs regular and ad hoc data pulls as groundwork for analysis. Provides key insights on business performance.\u003C/li\u003E\u003Cli\u003E25% - Monitors campaign performance and executes daily operations\u003C/li\u003E\u003Cli\u003E20% - Manages technical projects via Excel\u003C/li\u003E\u003Cli\u003E20% - Writes and edits on-page and off-page content in bulk\u003C/li\u003E\u003C/ul\u003E\u003Cstrong\u003ENATURE AND SCOPE\u003C/strong\u003E\u003Cbr /\u003E The position reports to a Search Account Manager \u003Cbr /\u003E No direct responsibility for supervising others.\u003Cbr /\u003E \u003Cbr /\u003E \u003Cstrong\u003EENVIRONMENTAL JOB REQUIREMENTS\u003Cbr /\u003E \u003C/strong\u003E\u003Cbr /\u003E \u003Cstrong\u003EEnvironment: \u003C/strong\u003E\u003Cbr /\u003E Located in a comfortable indoor area. Any unpleasant conditions would be infrequent and not objectionable.\u003Cbr /\u003E \u003Cbr /\u003E \u003Cstrong\u003ETravel: \u003C/strong\u003E\u003Cbr /\u003E Typically requires overnight travel less than 10% of the time.\u003Cbr /\u003E \u003Cbr /\u003E \u003Cstrong\u003EAdditional Environmental Job Requirements: \u003C/strong\u003E\u003C/div\u003E\u003Cdiv data-field=\u0022Postion_Requirement\u0022 class=\u0022Requirement\u0022\u003E\u003Cstrong\u003EMINIMUM QUALIFICATIONS\u003C/strong\u003E\u003Cbr /\u003E Must be eighteen years of age or older.\u003Cbr /\u003E Must be legally permitted to work in the United States.\u003Cbr /\u003E \u003Cbr /\u003E \u003Cstrong\u003EAdditional Minimum Qualifications:\u003C/strong\u003E\u003Cbr /\u003E \u003Cbr /\u003E \u003Cstrong\u003EEducation Required:\u003C/strong\u003E\u003Cbr /\u003E The knowledge, skills and abilities typically acquired through the completion of a bachelor\u0027s degree program or equivalent degree in a field of study related to the job.\u003Cbr /\u003E \u003Cbr /\u003E \u003Cstrong\u003EYears of Relevant Work Experience: \u003C/strong\u003E2 years\u003Cbr /\u003E \u003Cbr /\u003E \u003Cstrong\u003EPhysical Requirements:\u003C/strong\u003E\u003Cbr /\u003E Most of the time is spent sitting in a comfortable position and there is frequent opportunity to move about. On rare occasions there may be a need to move or lift light articles.\u003Cbr /\u003E \u003Cbr /\u003E \u003Cstrong\u003EAdditional Qualifications:\u003C/strong\u003E\u003Cbr /\u003E Intermediate capabilities with Microsoft Excel required \u003Cbr /\u003E Must have strong editorial skills: a keen eye for grammar, spelling, syntax, and a basic knowledge of AP Style \u003Cbr /\u003E A steadfast passion for SEO and internet marketing\u003Cbr /\u003E \u003Cbr /\u003E \u003Cstrong\u003EPreferred Qualifications:\u003C/strong\u003E\u003Cbr /\u003E \u0026bull; Work experience with SQL Server, Teradata, Oracle, or comparable database systems\u0026nbsp;\u003Cbr /\u003E \u0026bull; Intermediate knowledge of Google BigQuery, Python, and SQL are preferred\u003Cbr /\u003E \u0026bull; Knowledge of current and developing SEO trends and best practices\u0026nbsp;\u003Cbr /\u003E \u0026bull; Basic understanding of HTML/CSS\u003Cbr /\u003E \u0026bull; E-commerce knowledge and experience a plus\u003Cbr /\u003E \u003Cbr /\u003E \u003Cstrong\u003EKnowledge, Skills, Abilities and Competencies:\u003C/strong\u003E \u003Cbr /\u003E Exemplary written and oral communication skills \u003Cbr /\u003E Strong interpersonal skills; ability to work well with others \u003Cbr /\u003E Experience using SEO and business-related tools including: Omniture/Adobe SiteCatalyst, Search Center, Google/Bing Webmaster tools, Google Adwords, SEOmoz, Advanced Web Ranking suite, SEOclarity and keyword research tools \u003Cbr /\u003E Prior analytics and data analysis exposure is a plus \u003Cbr /\u003E Multi-channel marketing and/or ecommerce experience is a plus\u003C/div\u003E
Posted: 2020-03-25 Expires: 2020-04-24
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SEO Search Analyst

Home Depot
Atlanta, GA 30303

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