1+ months

SEO Product Manager

Cox Automotive
Irvine, CA 92606
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*Primary Location: *6234 Irvine Blvd, Irvine, CA, USA
*Division: *Cox Automotive
*Job Level: *Individual Contributor
*Travel: *Yes, 5 % of the Time
*Schedule: *Full-time
*Shift: *Day Job
*Requisition Number: *213669
*Job Summary:*


Due to current COVID-19 restrictions, this is a temporary work from home role but will ultimately work in the Irvine, CA office or in Pacific Standard Time Zone.


The *SEO Product Manager* is responsible for providing consultation and advice to teams both within Cox Automotive (Autotrader and Kelly Blue Book.), as well as implementing technology and creating efficiencies in day-to-day reporting. The SEO Product Manager is involved in discussions, recommendations, and decisions regarding short and long-term business objectives that can affect Coxs online marketing strategies and the intersection with offline marketing strategies. They exercise discretion and independent judgment concerning recommendations and action plans that demonstrate support for successful working relationships, the fulfillment of contractual agreements, and the timely and thorough handling of escalated issues from internal stakeholders.


The SEO Product Manager identifies opportunities to maximize return on investment (ROI) for multiple brands, which are in line with established key performance indicators and global metrics. They are a primary resource for others requiring basic to advanced level knowledge of SEO business facets. They will have frequent interactions with other departments within Cox Automotive, including Engineering, Marketing, and Editorial.


The SEO Product Manager is a forward-thinking individual having a high degree of knowledge about the SEO teams use of Cox Automotive systems and tools, takes the initiative to assess the impact of new products, search engine algorithm changes, and subsequent releases on SEO best practices and procedures. The SEO Product Manager should display the utmost quality, confidence, and effectiveness when handling difficult situations, by providing exceptional service and maintaining a high degree of professional integrity within all departments and levels of the organization.


This role will also focus on the technical and strategy portions of driving a successful SEO strategy including best practices for information architecture, on-page structure, competitive analysis and research, schema markup, pagination, internal linking, data insights, automation, reporting and more to drive a best-in-class SEO Strategy.

Qualifications: *Education and Work Experience:*




* A bachelors degree in a related field (e.g., Marketing, Internet Marketing, Website Development, Digital Media) is preferred

* 3+ Years of experience in SEO or related field.

* Requires in-depth conceptual and practical knowledge to solve complex problems.

* Experience working directly with SEO campaign management is required.

* Analytics experience with multiple common reporting platforms/tools is required.



*Technical Qualifications:*


Knowledge of web-based applications and common Internet protocols and conventions (web browsers, email, HTTP, FTP). Basic knowledge of web display languages (i.e., HTML, CSS) and Microsoft Office applications (i.e., Word, Excel) is also required. Knowledge of web development techniques and technologies, as well as databases, is preferred but not required (e.g., XML, JavaScript, Velocity, MySQL).


Who We Are
*About Cox Automotive*
Theres nothing ordinary about Cox Automotive. We are people of every background driven by our passion for mobility, innovation, client success and community outreach. We make buying, selling and owning (or simply using) cars easier for everyone. Touching more than 40,000 clients across five continents, we bring together the best brands and the best teams to propel the automotive industry forward. Some of those team members work for our iconic consumer brands like Autotrader and Kelley Blue Book, while others are creating the future of automotive at industry-facing brands like Dealer.com, Manheim and vAuto.

*About Cox *
We are the Cox family of businesses. Weve been making our mark since 1898 by building and evolving world-class businesses, staying true to our values, and encouraging top talent to always look for growth and impact while building a career with us. Our primary divisions - Cox Communications and Cox Automotive - are driving a new wave of innovation, powering smart cities with powerhouse broadband communications and pioneering greener, more progressive transportation alternatives for individuals and fleet operators. Were also expanding into new spaces like cleantech and healthcare to rev up our momentum toward building a better future for the next generation. Were looking for the talent today who will be our leaders tomorrow. Sound intriguing? Learn more about where we are today, where we hope youll be going with us, and the common purpose that unites us at coxenterprises.com.
Benefits of working at Cox may include health care insurance (medical, dental, vision), retirement planning (401(k)), and paid days off (sick leave, parental leave, flexible vacation/wellness days, and/or PTO). For more details on what benefits you may be offered, [visit our benefits page](http://jobs.coxenterprises.com/life-at-cox/benefits/).
Cox is an Equal Employment Opportunity employer - All qualified applicants/employees will receive consideration for employment without regard to that individuals age, race, color, religion or creed, national origin or ancestry, sex (including pregnancy), sexual orientation, gender, gender identity, physical or mental disability, veteran status, genetic information, ethnicity, citizenship, or any other characteristic protected by law. Cox provides reasonable accomodations when requested by a qualified applicant or employee with disability, unless such accomodation would cause an undue harship.
Statement to ALL Third-Party Agencies and Similar Organizations: Cox accepts resumes only from agencies with which we formally engage their services. Please do not forward resumes to our applicant tracking system, Cox employees, Cox hiring manager, or send to any Cox facility. Cox is not responsible for any fees or charges associated with unsolicited resumes.
Posted: 2021-05-03 Expires: 2021-09-02
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SEO Product Manager

Cox Automotive
Irvine, CA 92606

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