1+ months

Senior Director, Retail Marketing - Financial Services

Walmart
Bentonville, AR 72712
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1357166BRReq ID:1357166BRCompany Summary:What started small, with a single discount store and the simple idea of selling more for less, has grown over the last 50 years into the largest retailer in the world. Each week, over 260 million customers and members visit our 11,695 stores under 59 banners in 28 countries and e-commerce websites in 11 countries. With fiscal year 2017 revenue of $485.9 billion, Walmart employs approximately 2.3 million associates worldwide. Walmart continues to be a leader in sustainability, corporate philanthropy and employment opportunity. It's all part of our unwavering commitment to creating opportunities and bringing value to customers and communities around the world.Job Title:Senior Director, Retail Marketing - Financial ServicesTime Type:Full TimeCity:BENTONVILLEState:ARPosition Description:Who we are Walmarts Marketing organization is evolving to the next generation, with a focus on providing the best online and in store experience for customers. Marketing leads planning and strategy development, customer journey, communications, as well as in store and online experience for the 140 million U.S. customers that shop at Walmart every week. Whether in store or online Walmart is serving customers changing needs of retail. To learn more about us, check out this site: https://careers.walmart.com/corporate/marketing-and-customer-insights Who you are The Senior Director of Retail Marketing will lead a team responsible for developing and executing customer marketing strategies for the Services business. The successful candidate will evangelize customer-centric, digital-first best practices for credit card marketing programs. She/he will have experience in digital and traditional marketing across the customer lifecycle, from awareness through conversion and retention. S/he will leverage data and customer insights to grow and optimize program performance over time. This is a unique opportunity for an innovative leader and strategic full stack marketer who has strong traditional and digital acumen to make an impact on a large scale with teams that will forever alter the landscape of retail & eCommerce. We welcome you to be a part of the next great innovations in retailing. Here are some things youll do every day Lead team responsible for the omnichannel customer acquisition marketing and retention strategies for credit card partnerships. Provide strong daily inspiration, leadership, and management to team, including recruitment, employee training and development, and performance management. Develop marketing strategy and winning value propositions based on customer and competitive research. Influence senior leadership on future program opportunities and direction. Lead meetings to engage internal and partner teams on key customer KPIs and qualitative feedback and present regular action-driven plans to impact those drivers. Oversee all aspects of direct-to-consumer marketing including creative development, targeting recommendations, execution and budget management. Scale a diverse marketing department by recruiting world-class talent as needed. Create and foster an environment conducive to innovation, high productivity, and high quality. Proactively identify new growth opportunities and work collaboratively with other business functions to optimize go-to-market plans. The above information has been designed to indicate the general nature and level of work performed in the role. It is not designed to contain or be interpreted as a comprehensive inventory of all duties, responsibilities and qualifications required of employees assigned to this job. The full Job Description can be made available as part of the hiring process.Minimum Qualifications: + 1 year's supervisory experience or experience leading cross-functional projects. + Bachelor's degree in Business, Marketing, Communications, or related field and 4 years' experience in marketing or related field OR 7 years' experience in marketing or related field. Additional Preferred Qualifications:2 years' supervisory experience or experience leading cross-functional projects. 5 years' experience in marketing or related field. Master's degree in Business Administration. Financial Services experience.Category:Marketing Status:SalaryShift:0Brand:Walmart
Posted: 2019-08-30 Expires: 2019-11-03

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Senior Director, Retail Marketing - Financial Services

Walmart
Bentonville, AR 72712

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