1+ months

Senior Analyst, Customer Analytics

Atlanta, GA 30303
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\u003Cdiv data-field=\u0022Position_Description\u0022 class=\u0022Summary\u0022\u003E\u003Cstrong\u003EPOSITION PURPOSE\u003C/strong\u003E\u003Cbr /\u003E The Marketing Analytics team conducts advanced modeling and analytics of customer data in order to provide insights to THD\u0027s senior leaders to support strategic decisions with actionable insights about THD\u0027s customers. The Senior Analyst Marketing Analytics is responsible for developing quantitative models and conducting analyses as part of the Marketing Analytics team in order to create actionable insights for senior leaders and internal clients from marketing, operations, and merchandising. Uses advanced statistical, econometric, and quantitative analysis techniques to develop in-depth understanding of THD\u0027s customers. Translates analysis outcomes into meaningful insights for a broad audience.\u003Cbr /\u003E \u003Cbr /\u003E \u003Cstrong\u003EMAJOR TASKS, RESPONSIBILITES AND KEY ACCOUNTABILITIES\u003C/strong\u003E\u003Cbr /\u003E\u003Cul\u003E\u003Cli\u003E20% Conduct thorough analyses to develop / validate customer segmentations, develop and compute customer value metrics and support ad-hoc requests for data extraction, modeling and analysis\u003C/li\u003E\u003Cli\u003E20% Conduct analyses to understand the impact of potential businesss decisions on customer spend and profitability\u003C/li\u003E\u003Cli\u003E15% Analyze transaction data to identify purchase triggers and indicators for future value customers in support of predictive / forward looking marketing campaigns\u003C/li\u003E\u003Cli\u003E10% Work across the organization and leverage cross functional teams to provide expert analytical support\u003C/li\u003E\u003Cli\u003E10% Interpret statistical and analytical results and make suggesions for modeling improvments\u003C/li\u003E\u003Cli\u003E15% Prepare clear and concise reports, charts, tables and presentations to support business decisions\u003C/li\u003E\u003Cli\u003E10% Validate and update models periodically and provide validation reports\u003C/li\u003E\u003C/ul\u003E\u003Cstrong\u003ENATURE AND SCOPE\u003C/strong\u003E\u003Cbr /\u003E Position reports to Senior Manager, Marketing Analytics\u003Cbr /\u003E No associates report to this role on a permanent basis, but requires the technical leadership of a project work team: may select team members and assess capabilities, provide technical training, provide information necessary to meet work, project or program objectives, evaluate program or project performance.\u003Cbr /\u003E \u003Cbr /\u003E \u003Cstrong\u003EENVIRONMENTAL JOB REQUIREMENTS\u003Cbr /\u003E \u003C/strong\u003E\u003Cbr /\u003E \u003Cstrong\u003EEnvironment: \u003C/strong\u003E\u003Cbr /\u003E Located in a comfortable indoor area. Any unpleasant conditions would be infrequent and not objectionable.\u003Cbr /\u003E \u003Cbr /\u003E \u003Cstrong\u003ETravel: \u003C/strong\u003E\u003Cbr /\u003E Typically requires overnight travel less than 10% of the time.\u003Cstrong\u003E\u003Cbr /\u003E\u003C/strong\u003E\u003C/div\u003E\u003Cdiv data-field=\u0022Postion_Requirement\u0022 class=\u0022Requirement\u0022\u003E\u003Cstrong\u003EMINIMUM QUALIFICATIONS\u003C/strong\u003E\u003Cbr /\u003E Must be eighteen years of age or older.\u003Cbr /\u003E Must be legally permitted to work in the United States.\u003Cbr /\u003E \u003Cbr /\u003E \u003Cstrong\u003EEducation Required:\u003C/strong\u003E\u003Cbr /\u003E The knowledge, skills and abilities typically acquired through the completion of a bachelor\u0027s degree program or equivalent degree in a field of study related to the job.\u003Cbr /\u003E \u003Cbr /\u003E \u003Cstrong\u003EYears of Relevant Work Experience: \u003C/strong\u003E3 years\u003Cbr /\u003E \u003Cbr /\u003E \u003Cstrong\u003EPhysical Requirements:\u003C/strong\u003E\u003Cbr /\u003E Most of the time is spent sitting in a comfortable position and there is frequent opportunity to move about. On rare occasions there may be a need to move or lift light articles.\u003Cbr /\u003E \u003Cbr /\u003E \u003Cstrong\u003EPreferred Qualifications:\u003C/strong\u003E\u003Cbr /\u003E\u003Cul\u003E\u003Cli\u003EMasters degree in Statistics, Economics, Computer Science, or some other quantitative field of study\u003C/li\u003E\u003Cli\u003EPrevious retail experience strongly preferred\u003C/li\u003E\u003C/ul\u003E\u003Cstrong\u003EKnowledge, Skills, Abilities and Competencies:\u003Cbr /\u003E \u003C/strong\u003E\u003Cul\u003E\u003Cli\u003EStrong verbal and written communications skills at all levels; ability to communicate technical information to both technical and non-technical audiences\u003C/li\u003E\u003Cli\u003EProven ability to analyze, evaluate and interpret complex data using advanced statistical, econometric and quantitative analysis techniques\u003C/li\u003E\u003Cli\u003EKnowledge of quantitative theories and techniques and their role in a business context\u003C/li\u003E\u003Cli\u003ESkilled in the use of tools such as SAS, R, and Python for analysis, predictive modeling, or machine learning\u003C/li\u003E\u003Cli\u003EProficient with PowerPoint, Excel, Access\u003C/li\u003E\u003Cli\u003ESkilled in translating business questions / problems into analytical models\u003C/li\u003E\u003C/ul\u003E\u003C/div\u003E
Posted: 2020-01-21 Expires: 2020-04-18

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Senior Analyst, Customer Analytics

Home Depot
Atlanta, GA 30303

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