2 days old

Segment Marketing Manager

Cisco Systems Inc.
Apply Now
Apply on the Company Site
  • Jobs Rated

APJC Segment Marketing Communications Manager


Role Responsibilities:

       Define, develop, and oversee end-to-end execution of the Small Business Demand Gen Marketing Strategy and Plan focusing on new routes to market including Service Provider as a Channel (SPaaCH), Managed Service Provider (MSPs), E Commerce Partners or Partners focusing on building a small business practice

       Identify the needs of the APJC Partners by working with cross-functional teams within Cisco to ascertain which programs should be built to support their objectives as well as ensuring they align to the companys overall goals and campaign

  • Orchestrate marketing programs execution in Country and Theater with a clear understanding of the product, solution, services, and channels partners to generate awareness, pipeline and opportunity
  • Be the APJC subject matter expert on all marketing communication tools/resources and martech stack available within Cisco
  • Work cross functionally with Architecture Marketing team to develop strategic omnichannel strategies for product, brand, program launches. Work to develop long term always-on architecture strategies.
  • Identify other potential opportunities to enhance messaging to partners, including Cisco.com, online banner ads, content syndication, social/blog and partner communities
  • Manage localization of messaging to a geographically diverse audience
  • Write and/or edit outbound communications internally and externally
  • Manage agency relationships  

       Report marketing results, program effectiveness and required improvements at weekly team meetings and quarterly business reviews. Share best practices


Knowledge, Skills and Abilities:

  • Experience: 5-7 years of marketing communication experience, a plus if candidate with a partner/channel marketing, also in Service Provider
  • Must be enthusiastic, self-motivated and demonstrate excellent problem solving and decision-making skills
  • Have experience working closely with sales, product marketing, PR, and field marketing
  • High initiative, self-starter with hands-on approach
  • Eye for detail and creative development
  • Must be well organized, able to meet deadlines and have the ability to multitask and work cross-functionally in a fast-paced environment
  • Proficient with Microsoft Office suite
  • Aptitude for technology and willingness to learn new technologies or processes; Eloqua, Cvent, Adobe Suite
  • Analytical and results-driven
  • Must be comfortable with ambiguity and able to find solutions in a dynamic and fluid environment

Jobs Rated Reports for Marketing Manager

Posted: 2020-05-22 Expires: 2020-06-22
Sponsored by:
ADP Logo

Before you go...

Our free job seeker tools include alerts for new jobs, saving your favorites, optimized job matching, and more! Just enter your email below.

Share this job:

Segment Marketing Manager

Cisco Systems Inc.
Facebook Share
Copy Job URL

Join us to start saving your Favorite Jobs!

Sign In Create Account
Powered ByCareerCast