1+ months

Project Manager, Merchandise Marketing - CRM

Atlanta, GA 30303
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\u003Cdiv data-field=\u0022Position_Description\u0022 class=\u0022Summary\u0022\u003E\u003Cstrong\u003EPOSITION PURPOSE\u003C/strong\u003E\u003Cbr /\u003E The Project Manager for Merchandise Marketing will support marketing through the coordination and execution of national marketing initiatives. He/she will partner with merchants and cross-functional marketing teams to understand product priorities; provide creative direction and assets, and secure appropriate approvals in accordance with production timelines. The Project Manager will be responsible for the internal and external report out of marketing programs and project status. \u003Cbr /\u003E He/she will also be accountable for budget tracking and management of specific campaigns.\u003Cbr /\u003E \u003Cstrong\u003E\u003Cbr /\u003E MAJOR TASKS, RESPONSIBILITES AND KEY ACCOUNTABILITIES\u003C/strong\u003E\u003Cbr /\u003E 20%-Partner with Supervisor to develop strategic marketing campaigns and communication objectives at the department level including department led events and major product launches. Meet with suppliers and vendor partners to understand marketing priorities and facilitate vendor-funded campaigns. \u003Cbr /\u003E \u003Cbr /\u003E 20%-Work with merchants to understand product priorities and strategic initiatives for marketing and off shelf merchandising. Partner with Leaders to develop presentations for quarterly pitch meetings based on merchant and MVP input. Track sales and manage media allocation for MAP and product priorities. \u003Cbr /\u003E \u003Cbr /\u003E 25%-Partner with marketing coordinator and cross channel functional teams to execute various base and vendor-funded marketing initiatives across paid, and owned and earned channels by providing creative direction and securing creative assets in accordance with production timelines. Seek necessary merchant approvals. \u003Cbr /\u003E \u003Cbr /\u003E 25%-Develop reporting documents used for internal weekly updates. Maintain a department marcom to track and manage marketing activity by week. Track and record competitive activity by each Fiscal Week. Report out on marketing and competitive activity during internal status updates and merchant staff meetings. \u003Cbr /\u003E \u003Cbr /\u003E 10%-Partner with Sr. Manager and Merchants to invest incremental vendor dollars on marketing campaigns that maximize return on ad spend. Work with Marketing Finance to manage vendor-funded campaign budgets. Maintain report to track allocation of funds.\u003Cbr /\u003E \u003Cstrong\u003E\u003Cbr /\u003E NATURE AND SCOPE\u003C/strong\u003E\u003Cbr /\u003E This position reports to Sr Manager or Manager \u003Cbr /\u003E \u003Cstrong\u003E\u003Cbr /\u003E ENVIRONMENTAL JOB REQUIREMENTS\u003C/strong\u003E\u003Cbr /\u003E \u003Cstrong\u003E\u003Cbr /\u003E Environment: \u003C/strong\u003E\u003Cbr /\u003E Located in a comfortable indoor area. Any unpleasant conditions would be infrequent and not objectionable.\u003Cbr /\u003E \u003Cstrong\u003ETravel: \u003C/strong\u003E\u003Cbr /\u003E Typically requires overnight travel 5% to 20% of the time.\u003Cbr /\u003E \u003Cstrong\u003E\u003C/strong\u003E\u003C/div\u003E\u003Cdiv data-field=\u0022Postion_Requirement\u0022 class=\u0022Requirement\u0022\u003E\u003Cstrong\u003EMINIMUM QUALIFICATIONS\u003C/strong\u003E\u003Cbr /\u003E Must be eighteen years of age or older.\u003Cbr /\u003E Must be legally permitted to work in the United States.\u003Cbr /\u003E \u003Cstrong\u003E\u003C/strong\u003E\u003Cbr /\u003E \u003Cstrong\u003EEducation Required:\u003C/strong\u003E\u003Cbr /\u003E The knowledge, skills and abilities typically acquired through the completion of a bachelor\u0027s degree program or equivalent degree in a field of study related to the job.\u003Cbr /\u003E \u003Cstrong\u003E\u003Cbr /\u003E Years of Relevant Work Experience: 4\u003C/strong\u003E\u0026nbsp;years\u003Cbr /\u003E \u003Cstrong\u003E\u003Cbr /\u003E Physical Requirements:\u003C/strong\u003E\u003Cbr /\u003E Most of the time is spent sitting in a comfortable position and there is frequent opportunity to move about. On rare occasions there may be a need to move or lift light articles.\u003Cbr /\u003E \u003Cstrong\u003E\u003C/strong\u003E\u003Cbr /\u003E \u003Cstrong\u003EPreferred Qualifications:\u003C/strong\u003E\u003Cbr /\u003E\u003Cul\u003E\u003Cli\u003EBachelor\u0027s degree or equivalent degree in a field of study related to the job\u003C/li\u003E\u003Cli\u003E1-2 years of experience managing \u0026nbsp;Omni-channel CRM campaigns\u003C/li\u003E\u003Cli\u003EPrior Marketing or Advertising Agency Account Management Experience\u003C/li\u003E\u003Cli\u003EProficient in Microsoft Office, with an emphasis on Excel and PowerPoint\u003C/li\u003E\u003C/ul\u003E\u003Cstrong\u003EKnowledge, Skills, Abilities and Competencies:\u003Cbr /\u003E \u003C/strong\u003EStrong attention to detail \u003Cbr /\u003E Deadline-driven \u003Cbr /\u003E Ability to manage multiple tasks with varying deadlines \u003Cbr /\u003E Independent thinker who is self-motivated and action oriented \u003Cbr /\u003E Ability to leverage data to influence decision making \u003Cbr /\u003E Strong communication skills \u003Cbr /\u003E Ability to communicate with all levels of an organization \u003Cbr /\u003E Demonstrates sense of urgency \u003Cbr /\u003E Presentation skills \u003Cbr /\u003E Project management \u003Cbr /\u003E Experience in media planning, multi-channel or integrated marketing in a corporate or agency setting a plus \u003Cbr /\u003E Strong organization skills and attention to detail \u003Cbr /\u003E Strong analytical skills \u003Cbr /\u003E Strong interpersonal skills\u003C/div\u003E
Posted: 2020-02-22 Expires: 2020-05-04
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Project Manager, Merchandise Marketing - CRM

Home Depot
Atlanta, GA 30303

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