17 days old

Performance Marketing Specialist for Placetel (m/w/d)

Cisco Systems Inc.
Köln, Nordrhein-Westfalen 50667
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Performance Marketing Specialist for Placetel (m/w/d)


Location: Cologne, Germany



Who You'll Work With

Cisco has a market leading position within the Cloud-Collaboration and Communication marketplace. Within Cisco, Placetel is a creative, innovative and constantly growing business unit offering Cloud PBX and Cloud UC solutions to the German SMB market. We are the specialists for digital sales with a disruptive approach in selling cloud communication services. Our 25.000+ Placetel customers include well-known brands and companies as well as small and medium-sized enterprises.

What Youll Do

In order to strengthen our Marketing team at our Cologne location in Germany, we are looking for a Performance Marketing Specialist for Placetel. You will join a team of young, dynamic and highly skilled professionals and will be responsible for online performance marketing and digital lead generation activities for our unit Placetel. Your Responsibilities will include:

  • Operational responsibility for the planning, implementation, and management of lead generation campaigns on various performance marketing channels to increase the volume of new customers for Placetel
  • Design, lead, control and optimize our PPC campaigns (such as Google Adwords) to continuously fill the sales funnel with new leads
  • You ensure a perfectly working tracking of all ongoing campaigns and the reporting of KPIs in order to properly meet our sales targets
  • Ensuring web design, coding and content maximise both search engine visibility and conversion of website traffic into leads and orders
  • Optimize conversion rate by implementing best in class conversion strategies and customer conversion journeys
  • Oversee all lead generation and website activities across all channels (such as SEM, SEO, Social, Display, Media)
  • Build sales funnels for all generated leads in order to maximize conversion rate.

Who You Are

  • You are a self-motivated, creative thinker and problem solver who will work collaboratively both with internal partner and third party authorities to achieve the growth ambitions for the business
  • You have a bachelors degree in economics, marketing or communication
  • You are native German Speaker and are fluent in English (Both orally and in writing)
  • You have, at least five years' experience in online / performance marketing and have experience in leading a network of agencies, marketing specialists and internal resources (e.g. technical SEO, PPC, web developers)
  • You have a sound mix of strong conceptual, data driven, analytical capabilities but also an hands-on and agile mentality.
  • You have a strong customer focus and a will to profoundly understand underlying customer needs in SME Market
  • You have an ability to demonstrate success in driving rapid growth

Why Cisco

At Cisco, each person brings their unique talents to work as a team and make a difference.

Yes, our technology changes the way the world works, lives, plays and learns, but our edge comes from our people.

  • We connect everything people, process, data and things and we use those connections to change our world for the better.
  • We innovate everywhere - From launching a new era of networking that adapts, learns and protects, to building Cisco Services that accelerate businesses and business results. Our technology powers entertainment, retail, healthcare, education and more from Smart Cities to your everyday devices.
  • We benefit everyone - We do all of this while striving for a culture that empowers every person to be the difference, at work and in our communities.

Colorful hair? Dont care. Tattoos? Show off your ink. Like polka dots? Thats cool. Pop culture geek? Many of us are. Be you, with us! #WeAreCisco 

Posted: 2020-03-23 Expires: 2020-04-23
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Performance Marketing Specialist for Placetel (m/w/d)

Cisco Systems Inc.
Köln, Nordrhein-Westfalen 50667
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