9 days old

Paid Digital Media Manager - Eden Prairie, MN or Telecommute - 937354

Eden Prairie, MN 55344 Work Remotely
Apply Now
Apply on the Company Site
  • Job Code
    937354

Combine two of the fastest-growing fields on the planet with a culture of performance, collaboration and opportunity and this is what you get. Leading edge technology in an industry that's improving the lives of millions. Here, innovation isn't about another gadget, it's about making health care data available wherever and whenever people need it, safely and reliably. There's no room for error. Join us and start doing your life's best work.(sm)

""

Positions in this function are involved in the research, design, development and presentation of marketing and promotional materials/programs and new products intended to support the sale of products and/or services.

""

This position supports the SME functions involved in developing and producing marketing campaign strategies leveraging social media and paid media digital tactics to promote and sell the organization's products and services. Oversees governance and tool management related to online digital experiences leveraging industry best practices, analytics, technology advancements and optimizations to support the ideal experience from the viewpoint of the customer. Ensures strategic campaign alignment with the digital strategy team. Develops analysis of the social media and paid media channels designed to meet benchmark, business performance and engagement goals. Coordinates strategy and response for channel development to marketing leadership including social listening, SME support for strategy, and alignment with other corporate functions, segments and businesses. Manages vendor relationship and budget for social and paid media accounts.

""

Primary Responsibilities:

""
    ""
  • Support social media and paid media channel SME team to develop and produce online digital tactics to achieve business objectives
  • ""
  • Provides capability education, resource/training documentation and aligns with digital strategy team on overall campaign strategy
  • ""
  • Provides social listening monitoring and response and coordinates with other corporate functions, segments and businesses
  • ""
  • Assesses social and paid media channel utilization and strategy and develops standardized channel metrics and reporting templates to assess performance and optimization of digital channels
  • ""
  • Solves unique and complex problems with broad impact on the business
  • "
""

Youll be rewarded and recognized for your performance in an environment that will challenge you and give you clear direction on what it takes to succeed in your role as well as provide development for other roles you may be interested in.

"

Required Qualifications:

""
    ""
  • Undergraduate degree or equivalent experience
  • ""
  • 3+ years of marketing experience ideally in a digital marketing technology role
  • ""
  • 3+ years of designing, managing and executing social and paid media digital marketing strategies and plans
  • ""
  • 3+ experience engaging applicable stakeholders to drive paid digital media strategies and plans.
  • ""
  • 3+ years of leadership relationship experience including influencing and presenting strategic concepts
  • ""
  • 3+ years of interpreting and analyzing paid digital media channel best practices, effectiveness and driving applicable action
  • ""
  • Fluency in the development of business insights derived from quantitative analysis
  • ""
  • Understanding of sales cycles and lead management processes with their respective pressures on the marketing organization to drive demand and revenue
  • ""
  • Experience setting and executing against financial strategies with accountability to achieve targets
  • ""
  • If you need to enter a work site for any reason, you will be required to screen for symptoms using the ProtectWell mobile app, Interactive Voice Response (i.e., entering your symptoms via phone system) or similar UnitedHealth Group-approved symptom screener. When in a UnitedHealth Group building, employees are required to wear a mask in common areas. In addition, employees must comply with any state and local masking orders
  • "
""

""

Careers with Optum. Here's the idea. We built an entire organization around one giant objective; make health care work better for everyone. So when it comes to how we use the world's large accumulation of health-related information, or guide health and lifestyle choices or manage pharmacy benefits for millions, our first goal is to leap beyond the status quo and uncover new ways to serve. Optum, part of the UnitedHealth Group family of businesses, brings together some of the greatest minds and most advanced ideas on where health care has to go in order to reach its fullest potential. For you, that means working on high performance teams against sophisticated challenges that matter. Optum, incredible ideas in one incredible company and a singular opportunity to do your life's best work.(sm)

""

Diversity creates a healthier atmosphere: UnitedHealth Group is an Equal Employment Opportunity/Affirmative Action employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, age, national origin, protected veteran status, disability status, sexual orientation, gender identity or expression, marital status, genetic information, or any other characteristic protected by law.

""

UnitedHealth Group is a drug-free workplace. Candidates are required to pass a drug test before beginning employment.
"

""

Job Keywords: Paid Digital Media Manage, Marketing, Minnesota, MN

Posted: 2021-06-11 Expires: 2021-07-12

UnitedHealth Group is the most diversified health care company in the United States and a leader worldwide in helping people live healthier lives and helping to make the health system work better for everyone.

Sponsored by:
ADP Logo

Before you go...

Our free job seeker tools include alerts for new jobs, saving your favorites, optimized job matching, and more! Just enter your email below.

Share this job:

Paid Digital Media Manager - Eden Prairie, MN or Telecommute - 937354

UnitedHealth Group
Eden Prairie, MN 55344

Join us to start saving your Favorite Jobs!

Sign In Create Account
Powered ByCareerCast