1+ months

Marketing Specialist

Atlanta, GA 30303
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\u003Cdiv data-field=\u0022Position_Description\u0022 class=\u0022Summary\u0022\u003E\u003Cstrong\u003EPOSITION PURPOSE\u003C/strong\u003E\u003Cbr /\u003E The Marketing Specialist supports the delivery of strategic, revenue-driving initiatives and is a point-of-contact for internal and external stakeholders. The Marketing Specialist will provide reporting and analysis, manage projects, develop briefs and work on special projects in order to drive revenue.\u003Cbr /\u003E \u003Cbr /\u003E \u003Cstrong\u003EMAJOR TASKS, RESPONSIBILITES AND KEY ACCOUNTABILITIES\u003C/strong\u003E\u003Cbr /\u003E\u003Cul\u003E\u003Cli\u003E20% Analyze previous marketing campaign performance to determine the ROI and provide recommendations to maximize the impact of future campaigns. May collaborate directly with small to medium spend vendors on campaign performance and recommend incremental spend. Supports analysis activities and recommendations for large projects.\u003C/li\u003E\u003Cli\u003E20% Partner with key stakeholders in developing strategic marketing briefs for upcoming marketing campaigns. Evaluate and provide recommendations on audience, channel, spend and messaging based upon an analysis of previous results.\u003C/li\u003E\u003Cli\u003E25% Partner with project manager and cross-channel teams to execute base and vendor-funded marketing initiatives. Produce briefs to articulate campaign vision and goal to cross-channel partners. Seeks necessary Merchant approvals.\u003C/li\u003E\u003Cli\u003E30% Create reports using online reporting tools. Track and record competitive activity by each Fiscal Week. Report out on marketing and competitive activity during internal status updates and merchant staff meetings.\u003C/li\u003E\u003Cli\u003E5% Work on special projects as directed.\u003C/li\u003E\u003C/ul\u003E\u003Cbr /\u003E \u003Cstrong\u003ENATURE AND SCOPE\u003C/strong\u003E\u003Cbr /\u003E Reports to Manager, Merchandise Marketing. \u003Cbr /\u003E This role has no direct reports.\u003Cbr /\u003E \u003Cbr /\u003E \u003Cstrong\u003EENVIRONMENTAL JOB REQUIREMENTS\u003C/strong\u003E\u003Cbr /\u003E \u003Cstrong\u003EEnvironment: \u003C/strong\u003E\u003Cbr /\u003E Located in a comfortable indoor area. Any unpleasant conditions would be infrequent and not objectionable.\u003Cbr /\u003E \u003Cstrong\u003ETravel: \u003C/strong\u003E\u003Cbr /\u003E Typically requires overnight travel less than 10% of the time.\u003Cbr /\u003E \u003Cstrong\u003E\u003C/strong\u003E\u003C/div\u003E\u003Cdiv data-field=\u0022Postion_Requirement\u0022 class=\u0022Requirement\u0022\u003E\u003Cstrong\u003EMINIMUM QUALIFICATIONS\u003C/strong\u003E\u003Cbr /\u003E Must be eighteen years of age or older.\u003Cbr /\u003E Must be legally permitted to work in the United States.\u003Cbr /\u003E \u003Cbr /\u003E \u003Cstrong\u003EEducation Required:\u003C/strong\u003E\u003Cbr /\u003E The knowledge, skills and abilities typically acquired through the completion of a bachelor\u0027s degree program or equivalent degree in a field of study related to the job.\u003Cbr /\u003E \u003Cbr /\u003E \u003Cstrong\u003EYears of Relevant Work Experience: \u003C/strong\u003E3 years\u003Cbr /\u003E\u003Cbr /\u003E \u003Cstrong\u003EPhysical Requirements:\u003C/strong\u003E\u003Cbr /\u003E Most of the time is spent sitting in a comfortable position and there is frequent opportunity to move about. On rare occasions there may be a need to move or lift light articles.\u003Cbr /\u003E \u003Cstrong\u003E\u003C/strong\u003E\u003Cbr /\u003E \u003Cstrong\u003EPreferred Qualifications:\u003C/strong\u003E\u003Cbr /\u003E\u003Cul\u003E\u003Cli\u003EBachelor\u0027s degree in Marketing, Advertising or a business related field preferred\u003C/li\u003E\u003Cli\u003EAt least 3 years of previous advertising, marketing, media, social or agency experience preferred\u003C/li\u003E\u003Cli\u003EPrevious experience managing projects preferred\u003C/li\u003E\u003Cli\u003ESharePoint experience preferred\u003C/li\u003E\u003Cli\u003EProficiency in Microsoft Office Suite\u003C/li\u003E\u003Cli\u003EStrong organizational skills and attention to detail\u003C/li\u003E\u003Cli\u003EAbility to communicate with all levels in the organization\u003C/li\u003E\u003Cli\u003EAbility to pick-up and apply knowledge to daily responsibilities quickly\u003C/li\u003E\u003Cli\u003EProject management skills\u003C/li\u003E\u003Cli\u003EDeadline-oriented\u003C/li\u003E\u003C/ul\u003E\u003Cbr /\u003E \u003Cstrong\u003EKnowledge, Skills, Abilities and Competencies:\u003C/strong\u003E \u003Cbr /\u003E\u003Cul\u003E\u003Cli\u003EManages Conflict - Steps up to conflicts, seeing them as opportunities to grow perspective, gain understanding, and collaborate to find a solution. Works out tough agreements and settles disputes equitably and respectfully.\u003C/li\u003E\u003Cli\u003EDrives Engagement - Drives to do one s best, encourages others to do so. Makes group members feel as though their contributions are important. Invites input and shares ownership and visibility.\u003C/li\u003E\u003Cli\u003EAction Oriented - Identifies new opportunities and areas for improvement. Takes action on tasks and challenges.\u003C/li\u003E\u003Cli\u003ECollaborates - Contributes to the group s efforts and steps forward to help as needed. Seeks input from others.\u003C/li\u003E\u003Cli\u003ECustomer Focus - Keeps the customer as the focal point of activity. Gets the basics right; delivers the day-today performance that clients require. Is polite and friendly in customer engagements to drive satisfaction.\u003C/li\u003E\u003Cli\u003EDrives Results - Delivers on commitments and expectations.\u003C/li\u003E\u003Cli\u003ECommunicates Effectively - Communicates clearly with teammates and supervisors in both verbal and written communications. Uses active listening in understanding message content and point of view.\u003C/li\u003E\u003C/ul\u003E\u003C/div\u003E
Posted: 2020-03-03 Expires: 2020-05-01
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Marketing Specialist

Home Depot
Atlanta, GA 30303

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