19 days old

Manager of Marketing and Communications - Canonsburg, PA

Canonsburg, PA 15317
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Careers with MedExpress. At MedExpress, we believe in delivering quality, convenient, affordable health care and exceeding our patients' expectations. Our neighborhood medical centers are open every day from 8-8 with a full medical team and no appointments necessary to help patients get in, get healthy, and get back to what's really important. We provide a broad scope of services including urgent care, basic wellness and prevention, and employer health services. As part of the Optum and UnitedHealth Group family of businesses, we're working together to help people live healthier lives and to help the health system work better for everyone. You can become part of our elite team almost anywhere with 250 MedExpress centers across the country and two administrative offices in Morgantown, WV and Pittsburgh, PA. Join us and start doing your life's best work.(sm)

The Manager of Marketing and Communications is responsible for developing and executing marketing as well as internal and external communications strategy and plans in support of Employer Health Services, Payer Relationships and Health Ecosystem Partnerships (including generating the robust content assets needed to execute said strategy and plans). This role will also provide content development support for new products/services and other organizational initiatives.

Primary Responsibilities:

  • Develop and execute (includes leading role in content development) all B2B and Partner marketing and communications strategies to:
    • Drive profitable EHS revenue growth at Neighborhood Medical Centers
    • Support mutually beneficial Payer partnerships
    • Nurture and improve existing Health Provider partnerships and develop the messaging strategy and value proposition to fuel new partnerships
  • With a relentless focus on continuous improvement, deliver the marketing and communications KPIs associated with each strategy and be a collaborative partner to the Internal Communications team to ensure the external EHS strategy is well communicated inward
  • Serve as one of the organization's lead writers supporting new product/service initiatives. Drafts impeccable written and verbal communications that meet the organization's verbal and design brand standards
  • Use data to drive decision making and inspire the EHS, Payer and Health Provider Partnership management teams
  • Collaborate with all internal marketing/communications teams, internal partners and partner agencies to deliver appropriately segmented multi-channel marketing campaigns, sales support tools and communication content
  • Serve as a liaison between health partners and MedExpress - demonstrating executive presence and an intrinsic ability to sync partner needs/requests with marketing/communications capabilities to a mutually beneficial end
  • Stay abreast of emerging issues and proactively develop marketing/communications strategies to address them
  • When necessary provide business support to the EHS, Payer and Health Provider Partnership teams including research, situation analyses and data collection/analyses
  • Works closely with the leadership of the EHS business unit, the Payer relations team and the Health Provider partner team to ensure alignment on goals, priorities and tactics
  • Interacts with members of the Marketing/Communications department and external partners on a regular basis
  • Periodic interaction with Senior Level Leadership and members of Optum/UnitedHealth Group team members

You'll be rewarded and recognized for your performance in an environment that will challenge you and give you clear direction on what it takes to succeed in your role as well as provide development for other roles you may be interested in.

Posted: 2020-03-11 Expires: 2020-04-10

UnitedHealth Group is the most diversified health care company in the United States and a leader worldwide in helping people live healthier lives and helping to make the health system work better for everyone.

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Manager of Marketing and Communications - Canonsburg, PA

UnitedHealth Group
Canonsburg, PA 15317

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