1+ months

Manager, EMEAR Collaboration - Demand and Growth Manager

Cisco Systems Inc.
Feltham, England TW13 4
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About the role:  

Cisco Webex is growing faster and becoming more innovative than ever. Technology is one of the most exciting sectors to work in and Cisco is the #1 Best Place to Work in the world for the second year in a row (Great Place to Work and Fortune). There couldnt be a better time to become a Cisconian 

 

This is a dynamic role for strategic, proactive and results-driven marketing people manager who will work within the EMEAR Collaboration team. The role will focus on managing the Collaboration brand and communications team, alongside the regional Cisco team, and the wider global Collaboration team.  

 

This person should have strong organizational skills and a balanced understanding of digital marketing, online strategy, omni-channel marketing, demand generation and SaaS growth.  

 

Key responsibilities include managing and supporting marketing programs ranging from online demand generation, SaaS growth programmes, funnel optimisationaudience-based marketing and tracking KPIs to drive increased market adoption and meet revenue goals.  

 

What youll do:  

  • Lead a team focusing on demand and growth for the Cisco Webex team across Europe, Middle East, Africa and Russia 
  • Focus on programmes to grow demand for Cisco Webex 
  • Build quarterly plan and manage budget to support demand and growth marketing activities and budgets  
  • Build quarterly paid media plans to increase awareness across the funnel and drive web visitors, conversion, expansion, retention and renewals  
  • Work with country and global marketing teams to enhance online brand, demand and pipeline  
  • Oversee online community management  
  • Oversee funnel optimisation alongside sales counterparts  
  • Manage regional online marketing agencies 

 

Who youll work with:  

You will work with a fun and hard-working marketing team of Cisconians based across EMEA. You will also work closely with digital, country, brand teams and the wider global Collaboration Marketing group. 

 

Who you are:  

You have experience with business and marketing strategy across EMEA. You are fluent in English and may have a second language. You are a well-rounded digital marketer that can think strategically, proactively and outside of the box. You can build marketing plans for innovative testing, audience-based marketing, creating and retaining demand.  

 

You have proven experience in growth strategy and implementation including demand generation, funnel growth and online metric tracking. You have the ability to develop actionable insights from data in order to influence business decisions. You can synthesize results from various sources of information to provide recommendations. 

 

Our minimum requirements for this role: 

  • Bachelor's degree in Marketing or Business, or equivalent digital marketing experience 
  • 10+ years of digital marketing 
  • 3+ years of being a people manager 
  • Fluent in English required (other languages are a plus) 
  • Strong understanding of Collaboration and Webex  
  • Strong experience in collaboration with global and country teams in driving regional execution 
  • Strong presentation and communication skills in presenting tocross functional teams 
  • A highly motivated individual who thrives in a fast-paced team environment and is readily adaptable to changing market and organizational requirements 
  • Strong project management skills with ability to execute marketing programs from planning, conceptualization, execution and measurement 
  • Experience building successful online demand and growth plans 
  • Experience driving SaaS marketing 
  • Experience building paid media strategies 

 

Highly desirable:  

  • Ability to travel to company, industry, and event locations if needed 
  • Fast learner and agile 
  • Entrepreneurial work ethic, sense of urgency and desire to succeed 
  • Team player 
  • Results-driven 
  • Self-Starter 
  • Strong understanding of lead and campaign systems 
  • Strong understanding of marketing automation (Eloqua) best practices. 
  • Speak anotherEuropean Language 

 

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Posted: 2020-11-25 Expires: 2021-01-28
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Manager, EMEAR Collaboration - Demand and Growth Manager

Cisco Systems Inc.
Feltham, England TW13 4

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