29 days old

Director of Insights & Thought Leadership - MAR000HV

Madison, NJ 07940
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Primary Location United States-New Jersey-Madison

Director of Insights & Thought Leadership



PGIM Real Estate


PGIM Real Estate is the global real estate investment business of Prudential Financial, Inc. (NYSE: PRU). Redefining the real estate investing landscape since 1970, PGIM Real Estate has professionals in 18 cities in the Americas, Europe and Asia Pacific with deep local knowledge and expertise, and gross assets under management of $71.8 billion ($49.8 billion net) as of September 30, 2019.


PGIM Real Estates tenured team offers to its global client base a broad range of real estate investment vehicles that span the risk-return spectrum across core, core plus, value-add, debt, securities, and specialized investment strategies. For more information, please visit http://www.pgimrealestate.com.


Position Summary

We are looking for a creative, curious individual to lead the development of thought leadership across PGIM Real Estate and Real Estate Finance.  He or she will liaise with our global research team and other subject matter experts across our business to develop and execute a comprehensive thought leadership program that targets our institutional investment management clients and our commercial real estate borrowers with the ultimate goal of increasing awareness of our brand and showcasing the depth of experience within our global business.  Additionally, this individual will serve as an ambassador to the broader PGIM organization to promote our real estate content and will also vet thought leadership developed within other areas of PGIM for use with our clients.  This position will report to the Chief Marketing Officer of PGIM Real Estate will ideally be based in Madison, NJ with ability to work in New York, NY.


Duties & Responsibilities:

  • Develop thought leadership agenda in support of business objectives based on region and audience type including both institutional investors and commercial borrowers

  • Create global calendar and establish awareness and buy-in on key themes and topics

  • Manage the production of quarterly insights, flagship and ad-hoc whitepapers in coordination with the global research team

  • Develop relationships with key investment subject matter experts to stay up-to-date on real estate trends and key areas of focus including ESG and technology

  • Partner with channel marketers on internal and external distribution and promotion strategy

  • Identify opportunities to develop digital, print and video content based on strategic priorities, market conditions, input from portfolio managers, business development and other key stakeholders

  • Interact with senior management and sales teams on the development of new ideas and ongoing promotion of current content

  • Provide design direction and oversee production through the use of internal and external resources and coordinate compliance reviews

  • Support short and long form content, as well as key chart decks used in client seminars and meetings

  • Manage promotion and positioning on digital properties including web, investor portal, and internal content repositories

  • Monitor and review thought leadership created in other parts of PGIM and bring ideas and content back to the real estate business to leverage

  • Serve as an ambassador to promote real estate thought leadership within the broader PGIM insights agenda








  • Knowledge of real estate or other alternative asset classes and familiarity in working with institutional clients

  • Aptitude to learn quickly and understand products and underlying investment themes and opportunities

  • Demonstrated work ethic; capable of individually driving initiatives

  • Superior writing, editing and presentation creation skills

  • Exceptional interpersonal and communications skills ability to interact with individuals at all levels

  • Strong analytical, creative thinking and problem-solving skills

  • Demonstrated flexibility and willingness to evolve as the role and marketing team evolves

  • Extremely organized and detail oriented

  • Effective presentation skills

  • 3 years experience in content development and/or content marketing

  • 7 years overall marketing experience

  • Strong proficiency in Microsoft Office

  • Bachelors degree required



Any applicant selected for this position will be required to submit to an extensive background screening and a credit check. Failure to comply will eliminate an applicant from consideration for this position. Any negative information obtained as a result of the background screening may result in the disqualification of the applicant from this and any other position in Prudential.


All candidates must be authorized to work in the United States.  Prudential is an Equal Opportunity/Affirmative Action Employer and is committed to diversity in its workforce.

@!*!Prudential is a multinational financial services leader with operations in the United States Asia Europe and Latin America. Leveraging its heritage of life insurance and asset management expertise Prudential is focused on helping individual and institutional customers grow and protect their wealth. The companys well-known Rock symbol is an icon of strength stability expertise and innovation that has stood the test of time. Prudential's businesses offer a variety of products and services including life insurance annuities retirement-related services mutual funds asset management and real estate services. For more information please visit www.prudential.com.

Prudential is not accepting unsolicited resumes from search firms for this open position unless contracted with Staffing. Agencies must work with Staffing as the primary point of contact and follow the Prudential application process to be considered for business. All resumes submitted by search firms to any employee at Prudential via-email Internet or directly to hiring managers in any form without a valid written search agreement in place for that position will be deemed the sole property of Prudential and no fee will be paid in the event the candidate is hired by Prudential.
Note: Any search agreement entered into with Prudential before January 2004 is null and void. Search firms are essential to the recruitment and staffing efforts at Prudential and we value the partnerships we have built with our preferred vendors. Prudential has established and regularly maintains a preferred vendor list and even preferred vendors need to have a written search agreement signed by the Director Recruiting Programs Staffing at Prudential in place for the specific position in order for a fee to be paid for any candidate referrals.
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Posted: 2020-01-25 Expires: 2020-03-05

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Director of Insights & Thought Leadership - MAR000HV

Madison, NJ 07940

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