3 days old

Energy Portfolio Marketing Manager_PBNA South Division

Orlando, FL 32801
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Auto req ID: 227083BR

Job Description

THIS ROLE CAN SIT ANYWHERE WITHIN THE SOUTH DIVISION TERRITORY - MD, Carolinas, VA, DC, TN, KY, LA, GA, AL, MS, FL (Also, NY - internal applicants only)

Are you an impactful leader with a desire to drive PepsiCos Marketing agenda? Do you thrive in an entrepreneurial environment where you can create a vision and quickly bring it to life? If so, you might be the perfect candidate to help ignite our consumers thirst for our energy portfolio as a Marketing Manager for Pepsi Beverage North Americas South Division.

The Marketing Manager will be responsible for developing and executing holistic 360 communication plans for the Pepsi Energy Portfolio in our South Division. This includes working closely with shopper marketing, commercial and brand teams to develop plans that will improve both long-term equity and drive volume.

As a change leader, influencer, and strong brand marketer, you will be responsible for leading strategy and activation for some of our strongest growing brands

KEY ACCOUNTABILITIES:

  • Ensure continuous innovation across all consumer touchpoints with a goal of driving the energy portfolio

  • Manage multiple external agency partners in the development and execution of holistic activation plans across the South Division

  • Partner with Brand, Commercial, Insights and Shopper teams to develop programming that helps drive the business agenda

  • Develop and execute a consumer-centric marketing strategy for the PBNA South Division that drives demand, engagement and sales

  • Provide critical thought leadership in the development, roll-out and implementation of Annual Operating Plan

  • Analytics: Set KPIs and create post-program analysis to understand marketing performance and to be able to optimize in the future

  • Budget: Manage marketing budget, forecast and track spend in alignment with South Division goals

    #LI-USA

Qualifications/Requirements

  • Bachelors degree; MBA preferred

  • Consumer marketing/advertising skills through a minimum of 5+ years of experience

  • This position is limited to persons with indefinite right to work in the United States


DESIRED CHARACTERISTICS:

  • Creative thinker and problem solver with a passion for business strategy

  • Exceptional collaboration skills with the ability to navigate complex organizational structure and partner across functions

  • Possess insights on cultural trends as it relates to our energy consumer

  • Excellent multi-tasking, project management, and prioritization skills

  • Strong written and oral communication skills

  • Ability to translate data into actionable insights

  • Strong interpersonal skills and experience influencing internal

  • Self-starter who is comfortable with ambiguity and paving the way in new territories

  • Strong bias for action with the ability to move quickly while also adapt to change

    #LI-USA

Relocation Eligible: Not Eligible for Relocation
Job Type: Regular


All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, protected veteran status, or disability status.

PepsiCo is an Equal Opportunity Employer: Female / Minority / Disability / Protected Veteran / Sexual Orientation / Gender Identity

Our Company will consider for employment qualified applicants with criminal histories in a manner consistent with the requirements of the Fair Credit Reporting Act, and all other applicable laws, including but not limited to, San Francisco Police Code Sections 4901 - 4919, commonly referred to as the San Francisco Fair Chance Ordinance; and Chapter XVII, Article 9 of the Los Angeles Municipal Code, commonly referred to as the Fair Chance Initiative for Hiring Ordinance.

If you'd like more information about your EEO rights as an applicant under the law, please download the available EEO is the Law & EEO is the Law Supplement documents. View PepsiCo EEO Policy

Please view our Pay Transparency Statement","city":"Orlando","state":"Florida
Posted: 2021-02-23 Expires: 2021-03-28

Performance with Purpose


Out performing ourselves is a rush. That's why we perform with purpose. Together, we blaze new trails, succeed, celebrate and then do something even bigger. We never settle for second best. At PepsiCo we're not just committed to performing well as individuals, but as a team, to strengthen the company as a whole.

Around the world, we're working hard to give people the tastes they crave and the nutrition they need. We dream globally and act locally, constantly innovating to sustain our planet, our people, our communities and our business practices. New markets mean new ways of doing business, and new ways of addressing health concerns, cultural differences and environmental challenges. Every day is an adventure, and an opportunity for personal and professional growth.

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Energy Portfolio Marketing Manager_PBNA South Division

PepsiCo Inc.
Orlando, FL 32801

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