30 days old

EMEAR Webex Campaign Manager

Cisco Systems Inc.
Feltham, England TW13 4
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Cisco Webex is growing faster and becoming more innovative than ever. Technology is one of the most exciting sectors to work in and Cisco is the #1 Best Place to Work in the world for the second year in a row (Great Place to Work and Fortune). There couldnt be a better time to become a Cisconian!

This is a dynamic role for strategic, proactive and results-driven marketing manager who will work within the EMEAR Collaboration team. The role will focus on supporting Webex campaigns across EMEAR, alongside the regional Cisco team, and the wider global Collaboration team.

This person should have strong organizational skills and a balanced understanding of digital marketing, enterprise marketing, brand campaigns, omni-channel marketing, demand generation and SaaS growth.

Key responsibilities include developing campaign strategy and supporting marketing programs ranging from online demand generation, SaaS growth programmes, audience-based marketing and tracking KPIs to drive increased market adoption and meet revenue goals.

What youll do:

  • Work within a team focusing on brand and demand for Cisco Webex across Europe, Middle East, Africa and Russia
  • Focus on strategic campaign programmes to grow brand awareness and demand for Cisco Webex
  • Create and programme manage strategic and creative campaigns to support field, partner and online marketing activities
  • Build quarterly campaign plan
  • Support with product and feature launch roll-out
  • Build audience-based marketing campaigns (ABM)
  • Help manage internal communications for EMEAR Webex marketing
  • Track and measure the success of EMEAR Webex marketing campaigns
  • Work with country and global marketing teams to enhance online brand, demand and pipeline
  • Help manage team marketing agencies

Who youll work with:

You will work with a fun and hard-working marketing team of Cisconians based across EMEA. You will also work closely with digital, country, brand teams and the wider global Collaboration Marketing group.

Who you are:

You have experience with business and marketing strategy across EMEA. You are fluent in English and may have a second language. You are a well-rounded digital marketer that can think strategically, proactively and outside of the box. You can build marketing plans for innovative testing, audience-based marketing, creating and retaining demand.

You have proven experience in campaign growth strategy and implementation including demand generation, funnel growth and online metric tracking. You have the ability to develop actionable insights from data in order to influence business decisions. You can synthesize results from various sources of information to provide recommendations.

Our minimum requirements for this role:

  • Bachelor's degree in Marketing or Business, or equivalent digital marketing experience
  • 2-3 years of campaign marketing
  • Fluent in English required (other languages are a plus)
  • Strong understanding of Collaboration and Webex
  • Strong experience in collaboration with global and country teams in driving regional execution.
  • Strong presentation and communication skills in presenting to cross functional teams
  • A highly motivated individual who thrives in a fast-paced team environment and is readily adaptable to changing market and organizational requirements
  • Strong project management skills with ability to execute marketing programs from planning, conceptualization, execution and measurement
  • Experience driving SaaS and enterprise marketing
  • Experience working with field and partner sales teams

Highly desirable:

  • Ability to travel to company, industry, and event locations if needed
  • Fast learner and agile
  • Entrepreneurial work ethic, sense of urgency and desire to succeed
  • Team player
  • Results-driven
  • Self-Starter
  • Strong understanding of lead and campaign systems
  • Strong understanding of marketing automation (Eloqua) best practices.
  • Speak another European language

We Are Cisco

#WeAreCisco, where each person is unique, but we bring our talents to work as a team and make a difference. Heres how we do it.

We embrace digital, and help our customers implement change in their digital businesses. Some may think were old (30 years strong!) and only about hardware, but were also a software company. And a security company. An AI/Machine Learning company. We even invented an intuitive network that adapts, predicts, learns and protects. No other company can do what we do you cant put us in a box!

But Digital Transformation is an empty buzz phrase without a culture that allows for innovation, creativity, and yes, even failure (if you learn from it.)

Day to day, we focus on the give and take. We give our best, we give our egos a break and we give of ourselves (because giving back is built into our DNA.) We take accountability, we take bold steps, and we take difference to heart. Because without diversity of thought and a commitment to equality for all, there is no moving forward.

So, you have colourful hair? Dont care. Tattoos? Show off your ink. Like polka dots? Thats cool.


Posted: 2021-05-21 Expires: 2021-06-28
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EMEAR Webex Campaign Manager

Cisco Systems Inc.
Feltham, England TW13 4
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