1+ months

Digital Marketing Manager

Cox Automotive
Mississauga, ON L5B
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*Primary Location: *2700 Matheson Blvd E, Mississauga, ON, CAN
*Division: *Cox Automotive
*Job Level: *Manager/Senior Manager
*Travel: *No
*Schedule: *Full-time
*Shift: *Day Job
*Requisition Number: *213021
The Digital Marketing Manager oversees an extended Team consisting of SEO analysts & coordinators, content writers, digital campaign coordinators and graphic designers as well as advertising and social strategists in their day-to-day conduct of business operations to ensure on time-on budget-on point delivery of contracted services. The Manager is a resource to team members helping with questions, issues, and ideas related to their essential job functions. He/she is also a proactive mentor, trainer, auditor, able to effectively share experiential knowledge of available systems, tools and procedures, as well as being a resource on digital marketing and automotive industry trends.





The Digital Marketing Manager demonstrates a thorough understanding of search engine optimization and digital marketing strategies and has the ability to research and analyze individual account relating to necessary courses of action as well as present substantiated recommendations for large scale implementations, while also facilitating ongoing efforts to achieve key performance indicators and milestones toward achievement of departmental and corporate goals.








ESSENTIAL RESPONSIBILITIES:




* Supervise Managed Services team, inclusive of primary responsibility for job-specific training, mentoring, auditing and evaluation and recognizing training and resource needed to maximize performance and client satisfaction

* Be familiar with the operational structure and products of the clients in our vertical market(s), and their use of digital marketing solutions to drive leads and support branding objectives

* Identify needs of internal teams and customers in an effort to achieve lower churn, higher conversions, and maintain overall scalability

* Be responsible for the intake, tasking, creation and delivery of clients monthly digital marketing campaigns

* Stay abreast of new developments and changes in strategies/updates; proactively share best practices, trends and tips

* Mediate escalated issues involving internal and external customers and ensure team members demonstrate a commitment to providing exceptional customer service

* Serve as mentor & trainer in both the functional and technical skill development areas

* Monitor volume of new subscribers and evaluate work assignments (and reassignments) for Team Members, serve as back up (for absences) to perform daily account & task assignments

* Perform regular audits to identify market trends as well as individual performance opportunities, including fulfillment of key milestones (e.g., initial account optimizations, quality assurance measures, re-optimizations, cancellations, and so on)

* Compile and present monthly team results, covering specific information regarding customer gains, losses, opportunities and risks


Qualifications:

* Bachelors degree in Marketing or business-related field

* 5+ years of experience in a strategic digital marketing role

* 2-3+ years of leadership experience

* Experience in coaching and leading large and cross functional teams

* 5+ years of experience in developing and managing digital marketing campaigns for a mid to large size organization

* Experience in supporting B2B digital demand generation

* Direct experience owning or driving organic and paid digital channels (SEO, SEM, Social)

* Strong skillsets in lead generation, SEM, SEO, social media, content syndication, display advertising, content marketing, digital marketing and website optimization

* A passion for collaboration and demonstrated success working cross-functionally to drive projects over the finish line






*What we offer:*




* Full time employment with one of the global leaders in automotive remarketing realm

* 5 weeks paid vacation per year

* Generous Insurance plan paid by Cox Automotive Canada (medical, dental, life, disability).

* RRSP contribution plan

* Venngo Discount programs

* Fast paced, multicultural work environment

* Career pathing - opportunity for development and advancement within Cox Automotive family of companies

* Opportunity for involvement with local communities though company sponsored volunteering program

* *Cox Automotive Canada was named one of Greater Torontos Top Employers*



Who We Are
*About Cox Automotive*
Theres nothing ordinary about Cox Automotive. We are people of every background driven by our passion for mobility, innovation, client success and community outreach. We make buying, selling and owning (or simply using) cars easier for everyone. Touching more than 40,000 clients across five continents, we bring together the best brands and the best teams to propel the automotive industry forward. Some of those team members work for our iconic consumer brands like Autotrader and Kelley Blue Book, while others are creating the future of automotive at industry-facing brands like Dealer.com, Manheim and vAuto.

*About Cox *
We are the Cox family of businesses. Weve been making our mark since 1898 by building and evolving world-class businesses, staying true to our values, and encouraging top talent to always look for growth and impact while building a career with us. Our primary divisions - Cox Communications and Cox Automotive - are driving a new wave of innovation, powering smart cities with powerhouse broadband communications and pioneering greener, more progressive transportation alternatives for individuals and fleet operators. Were also expanding into new spaces like cleantech and healthcare to rev up our momentum toward building a better future for the next generation. Were looking for the talent today who will be our leaders tomorrow. Sound intriguing? Learn more about where we are today, where we hope youll be going with us, and the common purpose that unites us at coxenterprises.com.
Benefits of working at Cox may include health care insurance (medical, dental, vision), retirement planning (401(k)), and paid days off (sick leave, parental leave, flexible vacation/wellness days, and/or PTO). For more details on what benefits you may be offered, [visit our benefits page](http://jobs.coxenterprises.com/life-at-cox/benefits/).
Cox is an Equal Employment Opportunity employer - All qualified applicants/employees will receive consideration for employment without regard to that individuals age, race, color, religion or creed, national origin or ancestry, sex (including pregnancy), sexual orientation, gender, gender identity, physical or mental disability, veteran status, genetic information, ethnicity, citizenship, or any other characteristic protected by law.
Statement to ALL Third-Party Agencies and Similar Organizations: Cox accepts resumes only from agencies with which we formally engage their services. Please do not forward resumes to our applicant tracking system, Cox employees, Cox hiring manager, or send to any Cox facility. Cox is not responsible for any fees or charges associated with unsolicited resumes.

Jobs Rated Reports for Marketing Manager

Posted: 2021-04-09 Expires: 2021-07-24
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Digital Marketing Manager

Cox Automotive
Mississauga, ON L5B

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