1+ months

Digital Marketing Manager

Cisco Systems Inc.
Minato, Japan
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  • Jobs Rated

Why You'll Love Cisco

We change the World, you will become passionate about your employer and the brand you represent. Everything is converging on the Internet, making networked connections more meaningful than ever before in our lives. Our employees' groundbreaking ideas impact everything imaginable, from entertainment, healthcare, and education, to public and private sectors, smart-cities, and everyday devices in our homes. Here, that means we will take creative ideas from the drawing board to dynamic solutions that have real world impact. Cisco is evolving a rich solution portfolio of next generation software, hardware, and services to meet customers' changing business requirements in the digital economy.

What You"ll Do

Customer needs are changing. The pace of change is multiplying. We evolve and lead the market transitions to enable customers to digitize, and together with our ecosystem of partners deliver the Internet of Everything. Its time to act now.

  • Be the digital evangelist for the APJC region and be the go-to specialist on advising on best-practice digital practices
  • Acts as the cross-functional digital lead engaging with corporate, regional (APJC), and country level digital and marketing teams to execute end-to-end inbound and outbound digital campaign Works with partners to establish requirements and develop digital content that drives campaign objectives. Supporting partners include: Country marketing leaders, Country & corporate digital teams, and Global media team
  • Oversee the development of digital creative and media requirements and directly drives the creative development and media execution with outside agencies
  • Executes regional digital campaigns across all digital channels: cisco.com, social, paid search and paid media
  • Incorporates optimized site-action user experiences best practices and adapts for unique country online behaviors
  • Develops media plans with media agencies that align to campaign objectives and provides impactful returns
  • Tracks and evaluates site and media performances
  • Lead various type of projects to drive inbounds and sales through our demand center and e-commerce platforms

Who You Are

  • Deep understanding of digital best practices in: Online technologies, SEO optimizations, site action user experience optimizations, paid search strategy & keyword performance optimization, paid media strategy including programmatic media techniques
  • Knowledge of IT technology and networking
  • Proven track record of implementing digital strategies to success as well as quarterly digital planning interlocking with partners
  • Strong influence and negotiation skills and able to persuades other senior managers and executives regarding complex and/or controversial situations such as investment trade-offs
  • Able to lead cross-functional virtual teams and get results
  • English proficiency required and any Asian language skills is preferred
  • 10 + years of marketing experience and at least 5 years of digital experience with large cross functional corporations. Experience with digital media agencies is a plus
  • Bachelors degree required. MBA or advanced degree is a plus

We Are Cisco

#WeAreCisco, where each person is unique, but we bring our talents to work as a team and make a difference. Heres how we do it.

We embrace digital, and help our customers implement change in their digital businesses. Some may think were old (30 years strong!) and only about hardware, but were also a software company. And a security company. An AI/Machine Learning company. We even invented an intuitive network that adapts, predicts, learns and protects. No other company can do what we do you cant put us in a box!

But Digital Transformation is an empty buzz phrase without a culture that allows for innovation, creativity, and yes, even failure (if you learn from it.)

Day to day, we focus on the give and take. We give our best, we give our egos a break and we give of ourselves (because giving back is built into our DNA.) We take accountability, we take bold steps, and we take difference to heart. Because without diversity of thought and a commitment to equality for all, there is no moving forward.

So, you have colorful hair? Dont care. Tattoos? Show off your ink. Like polka dots? Thats cool.

Jobs Rated Reports for Marketing Manager

Posted: 2021-04-21 Expires: 2021-07-17
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Digital Marketing Manager

Cisco Systems Inc.
Minato, Japan
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