1+ months

Demand Generation Lead - 1351912

Cisco Systems Inc.
Carolina Shores, NC 28467
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Who WeAre 


You will be part of the CX Demand Generation & Revenue organization, responsible for increasing services revenue and attach rates by proactively running targeting campaigns, sales programs, and interfacing with our Sales teams. You will specifically join the CX Demand Gen Campaigns team, tasked with driving account-based targeting initiatives and lead generation programs for CX services. We value teamwork, relationships, transparency, scalable programs and flawless execution. 


Who You Are 


You are a highly skilled professional with atechnologybackground (preferred), and experience atglobal scale. Youre part entrepreneur, part change agent.You have led the charge indriving demand and campaigns tocustomers.Youare passionate aboutdevelopingprograms toachieve business results. You interact with all levels of the business easily and can influence across the board. 


What You'll Do 


TheDemand Gen Lead will play a critical role in driving our main Demand Generation initiative, the Dynamic Targeting engine. They will focus on driving an air-tight process to move our account-based targeting engine from batches to an always-on dynamic model, managing every step and turning it into a well-oiled machine. In doing so, they will work closely with data teams, with Sales to execute a smooth opportunity hand-off process, and with platform teams to optimize tracking and reporting. 


This role requires a strong passion forscalability, program management, sales, customers of course,and contributing to the bottom line. 

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Key Responsibilities 


  • Develop a replicable, highly scalable and global framework for our Dynamic Targeting engine 

  • Collaborate withCX GTM, Product Management,Analytics teams todefine goals, KPIs; drive cross-group alignment 

  • Set up and manage targeting campaigns aimed to drive extra business and revenue for our services 

  • Collaborate with our Analytics team on all data pulls and refreshes, data governance and hygiene processes 

  • Help drive Field/Services Sales engagement for all campaigns and email communications to our Regions/Geo leaders and Sales teams on a monthly cadence 

  • Drive alignment with our stakeholders and partners 

  • Drive interlock with CX Marketing & Digital Journeys and their ABM & paid media campaigns 

  • Build and executeprogramsrhythms 

  • Help build tracking and reporting mechanisms and dashboardswith platforms teams 

  • Lead and participate in cross-functional international teams, easily connecting and building relationships with counterparts within multiple organizations 


Complexity & Impact 

  • The role willbe at the center of a complex organization and will be working with many different stakeholders 

  • Creating relationships and proposing win-win solutions will be critical 

  • This is afast pacedenvironment supportingrevenue-generating initiatives and contributing to the bottom line 


  • Prior roles in afast pacedenvironment leading Sales and Marketing programs 

  • 10+ years in Technology 

  • Expert at Project Management and ability to solve complex operational challenges 

  • Strong leadership skills and Executive gravitas required 

  • Agile, flexible, poised to navigate ambiguity 

Why Cisco 


At Cisco, each person brings their unique talents to work as a team and make a difference. Yes, our technology changes the way the world works, lives, plays and learns, but our edge comes from our people. 

  • We connect everything people, process, data and things and we use those connections to change our world for the better. 

  • We innovate everywhere - From launching a new era of networking that adapts, learns and protects, to building Cisco Services that accelerate businesses and business results. Our technology powers entertainment, retail, healthcare, education and more from Smart Cities to your everyday devices. 

  • We benefit everyone - We do all of this while striving for a culture that empowers every person to be the difference, at work and in our communities. 

  • Colorful hair? Dont care. Tattoos? Show off your ink. Like polka dots? Thats cool. Pop culture geek? Many of us are. 

Be you, with us! #WeAreCisco 


We are an equal opportunity employer and value diversity at our company. We do not discriminateon the basis ofrace, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.

U.S. Vaccination Requirements
Cisco requires all U.S. employees to be fully vaccinated or have an approved religious or medical accommodation. Candidates accepting an offer must provide proof of vaccination status on their first day. If someone anticipates requesting an accommodation for this requirement, they must receive approval before the start date. Candidates receiving an offer will receive additional information about the accommodation process at the time of the offer. All offers of employment are contingent upon complying with Cisco's vaccination policy.
Posted: 2021-10-15 Expires: 2021-12-18
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Demand Generation Lead - 1351912

Cisco Systems Inc.
Carolina Shores, NC 28467
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