27 days old

Customer Marketing Manager Traditional Trade

All, Bangkok
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Auto req ID: 243224BR Job Description Main Purpose of the role: To be partner with TT Head and RSM to develop strategic Channel Plans and lead the implementation of strategy for channel sustainable growth To ensure successful execution and implementation of GTM, integrated programs (existing & new products of assigned products), in alignment with sales & marketing functions. To develop and control trade promotion budget via A&M TMK, and CCR TMK. To explore new business opportunity and grow assigned products portfolio & category- representing customer marketing team, to lead & manage FE team on continuous development to win on ground. To leading on being assigned projects, e.g. Idea-generation Workshop by Channel To Join-develop junior people capability in Customer Marketing team, i.e. Sales Support Administrator, and Business Development Manager. Accountability: Annual Volume Objective GTM Plan across all categories, by Channel Brand-Champion (as per assigned brands) Integrated trade marketing calendar Cost (TM & TM process) Continuous improve shopper-penetration, by Channel Lead Category-Management project Define & develop Channel Strategy - by FORMAT, by Channel Qualifications/Requirements Bachelor degree in related fields 7yrs+ experience in Customer (Trade Marketing) /Consumer Marketing in FMCG environment Leadership skills, Strong project mgt skills, able to lead and drive actions Strong analytical skills, turning insight into actions. Innovative thinking: able to lead team in new ways of thinking and Execution. Good relationship building and teamwork Good planning and managing performance of self Initiative and flexible Work well under pressure Good command in both Thai & English Computer literature in Microsoft Office Relocation Eligible: Not Applicable Job Type: Regular","city":"ALL","state":"Bangkok

Jobs Rated Reports for Marketing Manager

Posted: 2021-07-09 Expires: 2021-08-09

Performance with Purpose


Out performing ourselves is a rush. That's why we perform with purpose. Together, we blaze new trails, succeed, celebrate and then do something even bigger. We never settle for second best. At PepsiCo we're not just committed to performing well as individuals, but as a team, to strengthen the company as a whole.

Around the world, we're working hard to give people the tastes they crave and the nutrition they need. We dream globally and act locally, constantly innovating to sustain our planet, our people, our communities and our business practices. New markets mean new ways of doing business, and new ways of addressing health concerns, cultural differences and environmental challenges. Every day is an adventure, and an opportunity for personal and professional growth.

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Customer Marketing Manager Traditional Trade

PepsiCo Inc.
All, Bangkok

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