1+ months

Brand Manager

Hedgesville, WV 25427
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The Brand Manager-Launch Excellence will be responsible for

+ Lead launchmax projects (first commercial batch supply)

+ Lead launch excellence best practice sharing and adoption in Pfizer China

+ Lead consolidated reporting of cross-category launch portfolio plans

This will be achieved through management and facilitation of new product development across a number of Therapeutic Areas, building up and elevating launchmax standard and accelerating launch excellence practice adoption.Success will be met through exceptionally close coordination and partnership with local/global Marketing, Regulatory, Clinical/R&D, Manufacturing, Access, Medical, Sales, Legal, etc.


**Launchmax project leadership of assigned TA**

+ Lead and partner with cross-functional teams (commercial, regulatory, clinical/R&D, Medical Affairs, Marketing, Manufacturing, etc.) to ensure effective communication and implementation/refinement of launchmax projects and processes

+ Launchmax project scoping, structuring, execution, monitoring and reporting/presentation

**Lead consolidated reporting of cross-category portfolio plans**

+ Lead collection, consolidation, reporting and tracking of cross-category launch portfolio plan (product, priorities, strategy, trends, etc.)

+ Act as interface to support senior leaders in communication of China pipeline portfolio strategy in China and/or Global

**Promoting Launch Excellence practice in Pfizer China**

+ Map out the comprehensive launch project chart including but not limited to process, lead-time, key stakeholders, critical successful factors etc. with reference to industry intelligence/practice and Pfizer launch case study

+ Lead cross-functional team discussion (commercial, regulatory, clinical/R&D, medical affairs, marketing, manufacturing, etc.), identify best practices and/or improvement areas in past cases and align improvement plans

+ Promote launch excellence mindset and adoption by developing playbook, job aids, organizing cross-functional learning share, etc.


+ Undergraduate degree qualifications in a healthcare-related, business or data-related discipline. Master degree preferred

+ At least 5 years' experience in pharma/biotech industry, preferably marketing/new product planning or supply chain function or working experience in consulting industry

+ Track record of global and multi-functional project management and leadership, able to design and deliver disciplined project plans

+ A strategic thinker with strong interpersonal skills, demonstrated ability to influence with many levels of cross-functional team and shape project progress

+ Comfortable with multi-tasking, can work efficiently under pressure Good command of oral & written English

Pfizer is an equal opportunity employer and complies with all applicable equal employment opportunity legislation in each jurisdiction in which it operates.

Marketing and Market Research

Posted: 2021-05-21 Expires: 2021-06-28
Sponsored by:
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Brand Manager

Hedgesville, WV 25427

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